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Join us for a highly interactive three days that demonstrate how to bring together the five core elements of intranet management to deliver not only a functional, useful resource for employees, but also a business-critical tool that delivers value and ROI, and drives culture change and dialogue
"...a great course that covered the most important aspects of intranet management. It was a great forum to learn from an expert and to share best practices through group discussion and interaction. I left the course equipped to design an intranet strategy that will engage the audience and support my company's goals."
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Monday, November 8th, 2010
Strategy Success
- Define strategy and business goals
- Determine how your intranet is currently contributing to those goals
- Consider how to evaluate and make choices about new technologies
The Governance Process
- Assess stakeholders
- Map your processes
- Define roles and role measures
- Get the right people involved
- Set exp ectations and provide community tools
- Improve existing codes of conduct and policies
Tools & Technology Part 1
- Social Technology: the tools, how they work together and what they can do for your business
- Platforms: how to optimize SharePoint and other collaborative platforms
Tuesday, November 9th, 2010
Tools & Technology Part 2
- Drive usage of new technology
- Integrate new technology with existing systems and tools
- Migrate content effectively
Usability
- Usability fundamentals: tools and testing
- Establish standards
- Use the findings
Metrics
- Define types of metrics – usage, business and communication
- Review ROI case studies
- Understand how to measure social technologies
- Put the results of measurement to work
Wednesday, November 10th 2010
Get the work done!
Digest what you've learned and take time to apply it to your own setting.
Benchmark your intranet against other participant intranets in the context of what you've learned in the first two days. Talk about challenges and share ideas as you highlight strengths and weaknesses of your intranet. Get feedback, recommendations and ideas for improvement.
Get a head start by completing some of the tools provided. Instead of waiting until you return to the office - where the fires are waiting to be put out - work in the company of like-minded professionals to prepare resources to springboard your efforts.
All attendees will be asked to prepare and bring information about their organization and intranet (business goals, intranet strategy, current content). The more you bring, the more you accomplish.
About the trainer
Stacy Wilson, ABC, is president of Eloquor Consulting, Inc., in Lakewood, Colorado and has two decades of communication experience. Most notably, she has been working in intranet governance since the mid-90s and has many clients in the Fortune 500.
Stacy previously held senior consulting positions with two international human capital consulting firms where she conducted business development and client project management. Prior to coming to consulting, she was director of internal and executive communications for Sprint Corporation’s 71,000 employees.
A frequent speaker on communication and organizational development topics, Stacy brings particular insight to technology and process issues. She is a skilled group facilitator of strategic planning efforts and communication research and winner of numerous communication awards.
Prices & Registration
Limited Space Still Available...
Register Now!
Members Price: $2,695
Non-members Early-bird Price: $2,995
1. Online
Members: BOOK NOW
Non-members: BOOK NOW
To be a Melcrum member you must be a subscriber to Strategic Communication Management or a member of the Internal Comms Hub.
2. Phone
866.MELCRUM (866.635.2786)
202-393-8960
3. Email
Accommodation & Venue
Hotel Palomar Philadelphia
117 S. 17th Street,
Philadelphia,
PA 19103
Phone: 215-563-5006
Reservations: 617-772-5845 or 1-800 KIMPTON
www.hotelpalomar-philadelphia.com
Conference fees do not include hotel accommodation. A preferential room rate of $165.00 + tax per night has been arranged for delegates at the Hotel Palomar. This rate is subject to availability, so we recommend booking early. Please call the hotel directly using 'Melcrum Publishing' as a reference to make your reservation.
Fees
The fee for this course covers all written materials, lunch and refreshments. A confirmation letter will be sent to you acknowledging your registration. Please contact us if you do not receive this within seven days of booking. Your registration constitutes a legally binding contract. It may be necessary for reasons beyond the control of Melcrum Publishing to change the content and timing of the program, the trainer, the date or the venue. In the unlikely event of the program being cancelled, Melcrum will automatically make a full refund but disclaim any further liability.
Terms & Conditions
Any individual who has not paid their attendance fee in full will be refused entry. Once a booking has been made it will be subject to the following terms:
- Cancellations received more than thirty (30) days prior to the event will receive a credit redeemable against a future Melcrum event or training course. Once redeemed, this credit is nontransferable.
- Cancellations received less that thirty (30) days prior to the course will not receive a credit.
- Substitutions are accepted if notification is received at least one week prior to the conference date.
These terms and conditions are effective for ALL registrations, even if payment is not received at the time of booking, and also include any delegate that is a 'No Show' on the day. Melcrum will not accept liability for any transport disruptions, individual travel delays or other changes in circumstance. In any of these instances, normal cancellation restrictions will apply.
